Public Relations News | Business News: Italian Barabino opens new office at Rockefeller Center

Marco Lastrico

Barabino & Partners, one of Italy’s leading public relations firms with offices in Germany and the UK, marks the 10e anniversary of its US division with the opening of a new office at Rockefeller Center in New York. The agency announced that it plans to close 2021 with a growth rate of 20% compared to 2020. Barabino & Partners USA has worked alongside more than 150 Made in Italy brands, specializing in the food sectors and beverages and hospitality. “The choice of the new headquarters is strategic for us,” said Marco Lastrico, partner and CEO of B + P USA. “The vibrant Rockefeller Center neighborhood, a symbolic place in New York City, will provide our entire team with additional motivation and creative ideas to develop new strategies. “

Next rp

Next PR Is seek proposals from charitable and mission-oriented organizations who wish to become the next pro bono client of the company’s Conscious Capitalism program. The goal of the program is to help groups by increasing brand awareness, garnering media coverage and increasing the number of followers and social engagements through public relations support. Organizations supporting missions such as advancing women in STEM, clean energy, diversity in technology and improving healthcare are encouraged to apply for the next partnership, which will run from April toSeptember 2022. Next says applicants should have a “great culture,” do innovative work, and show curiosity about the future of technology. The Conscious Capitalism program has so far supported partners in the sustainable development industry withDenverThe Alliance Center, in the biopharmaceutical industry withthat of ChicagoNeopenda, withPhiladelphia creamnonprofit technologyTech Impactet in corporate foundry space with Mother SuperiorinSan Francisco.

Mountain peak

The Summit Group, Utah’s oldest independent agency, is acquired by Parpia Global Management. Parpia owner Naushad Parpia will be CEO of The Summit Group, succeeding agency founder Bill Paulos, who, after some clients transitioned, will leave the agency to focus on community and service activities. public. Partner Todd Wolfenbarger, who bought the company almost 20 years ago, will continue to serve TSG in an advisory role. No further personnel changes are planned. The agency will operate as a remote workforce with headquarters in Salt Lake City, Utah, and New York, NY with satellite offices including San Jose, Austin, Greenville and Seattle.

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